De La Cultura Media Group, Inc. ("Agency") values your privacy concerns. Our Website Privacy Notice outlines the categories of information we gather from individuals visiting delacultura.com (the "Site"), the purposes for which we utilize this information, our data-sharing practices, and the options individuals have in relation to the data we collect. Additionally, the Website Privacy Notice delves into the protective measures we implement for personal information, the duration for which we retain it, and how individuals can get in touch with us regarding our privacy procedures and to exercise their privacy rights.

Privacy Notice

Effective Date: January 18, 2022

Information We Obtain

Information You Provide

We gather and retain personal information, including but not limited to your name and contact details, which you willingly provide to us through the Site or during interactions with us. The term "Personal Information" pertains to data that either identifies you as an individual or pertains to an identifiable individual. The categories of Personal Information we collect encompass:

  1. Contact Information: This includes details like your name, email address, and telephone number.

  2. Additional Personal Information: You may also provide other personal information when contacting us or engaging in interactions with us.

Information We Receive About You from Other Sources

We obtain your Personal Information from alternative sources, including publicly accessible databases and providers of demographic data.

Automated Collection of Information

When you engage with the Site, we automatically collect specific information through methods like browser cookies, beacons, device identifiers, server logs, and other technological means. This information may encompass:

  • Your Device IP Address

  • Domain Name

  • Identifiers linked to your devices

  • Device type and operating system characteristics

  • Web browser specifications

  • Language preferences

  • Clickstream data

  • Interactions with the Site (including the web pages visited, links clicked, and features used)

  • Pages that directed or referred you to the Site

  • Dates and times of Site access

  • Other details related to your use of the Site

For further details on how we acquire particular information through automated methods, please refer to our Cookie Notice, which is included in this Privacy Notice by reference.

Third-Party Web Analytics Services 

We engage third-party online analytics services, such as Google Analytics. The providers managing these analytics services employ cookies and similar technologies to gather and assess data regarding Site usage. They compile reports on activities and trends and diagnose technical matters.

For further insights into Google's practices, you can visit www.google.com/policies/privacy/partners/. Additionally, if you wish to opt out of these practices, you can download the Google Analytics opt-out browser add-on from https://tools.google.com/dlpage/gaoptout.

How We Use Personal Information

We employ the Personal Information we collect on the Site for valid business purposes, including:

Providing Our Services: This encompasses offering our services to you, handling, assessing, and addressing your requests and queries, and transmitting administrative information to you, such as alterations to our terms, conditions, and policies. We carry out these tasks to manage our contractual relationship with you and/or to fulfill a legal obligation.

Marketing Our Services: With your consent or when we possess a legitimate interest, we engage in marketing activities to promote our services.

Business Operations: This involves the operation, evaluation, and enhancement of our business. It includes activities such as developing new services, improving our existing services, analyzing service performance, managing communications, conducting data analytics and market research, and performing internal functions like accounting and auditing. These actions are carried out to meet legal obligations and/or due to our legitimate interests.

Security and Risk Mitigation: We endeavor to protect against, identify, and mitigate fraud, security breaches, and other criminal activities and risks. These efforts are undertaken in adherence to legal obligations and/or due to our legitimate interests.

Compliance and Enforcement: We adhere to applicable legal requirements, industry standards, and our policies, which encompass this Website Privacy Notice and Agency's Terms and Conditions or Terms of Use. We engage in these activities to fulfill legal obligations and/or due to our legitimate interests.

Aggregation and Anonymization: We aggregate and/or anonymize Personal Information to render it non-personal. This process generates other data that we may utilize and disclose for various purposes.

Personal Information Sharing

We share your Personal Information with the following entities and under the circumstances outlined below:

De La Cultura Media Group, Inc. ("DLCMG"): Your information may be shared with DLCMG agency or companies for the purposes delineated in this Website Privacy Notice. DLCMG serves as the parent company of De La Cultura Agency.

Service Providers: We engage service providers who perform various tasks on our behalf, such as hosting this Site or conducting data analytics. We only grant our service providers the authority to utilize or disclose information as required to execute services on our behalf or comply with legal mandates.

Legal and Governmental Disclosures: We may divulge information about you under the following circumstances:

  • When mandated by law or legal proceedings, including those outside your country of residence.

  • In response to requests from government entities, such as law enforcement authorities, even if located outside your country of residence.

  • To establish, assert, or defend our legal rights.

  • When we believe that disclosure is necessary or appropriate to safeguard our rights, privacy, safety, property, or those of our affiliates, you, or others.

  • In connection with investigations concerning suspected or actual illegal activities.

  • In conjunction with the sale or transfer of all or a portion of our business, assets, or stock, including situations involving reorganization, dissolution, or liquidation.

  • In any other instances with your explicit consent.

Cross-Border Transfer

Your personal information may undergo processing and storage in any country where we maintain facilities or engage service providers. By utilizing the Site, you acknowledge that your information may be transferred to countries beyond your country of residence, including the United States, which may feature data protection regulations distinct from those in your home country. Under specific circumstances, courts, law enforcement agencies, regulatory bodies, or security authorities in these foreign countries may possess the right to access your personal information.

ADDITIONAL INFORMATION CONCERNING THE EUROPEAN ECONOMIC AREA ("EEA"): Certain non-EEA countries have been recognized by the European Commission as meeting EEA data protection standards. The complete list of these countries is accessible here. For transfers from the EEA to countries not deemed adequate by the European Commission, we have implemented suitable measures, such as adopting the standard contractual clauses prescribed by the European Commission, to safeguard your personal information. You can obtain a copy of the EU's Standard Contractual Clauses here.

Your Rights and Choices

We extend certain choices regarding the personal information we collect about you. Should you wish to exercise any of the following rights, such as reviewing, correcting, updating, suppressing, restricting, or deleting personal information, objecting to the processing of personal information, or obtaining an electronic copy of your personal information for transfer to another company (to the extent applicable under relevant law), please reach out to us using the contact details provided in the "How to Contact Us" section of this Website Privacy Notice. We will attend to your request in accordance with the applicable legal provisions.

In order to safeguard your privacy and uphold security measures, we take steps to confirm your identity before granting access to your information. To the extent permitted by applicable law, a fee may be applicable prior to providing you with a copy of any of your personal information in our custody.

To discontinue receiving marketing communications from us via email, you can simply click the "Unsubscribe" link within our marketing emails. If you wish to unsubscribe from any other forms of marketing communications you receive from us, please reach out to us using the contact information specified in the "How to Contact Us" section of this Website Privacy Notice.

Other Online Services and Third-Party Features

The Site may offer links to other online services and websites for your convenience and information. Additionally, it may incorporate third-party functionalities, such as apps, tools, widgets, and plug-ins (e.g., LinkedIn, Instagram, Facebook, and Twitter buttons). It's important to note that these services and websites function independently of us. The privacy practices of these third parties, including specifics about the information they collect from you, are governed by their own privacy statements.

In cases where linked online services or third-party features are not under our ownership or control, Agency assumes no responsibility for the information or other practices employed by these third parties.

Retention of Personal Information

We retain personal information for the duration required or allowed by the purposes for which we initially acquired it, aligning with applicable law. Our criteria for establishing retention periods encompass the following considerations:

Duration of Ongoing Relationship: We assess the length of time we maintain an active relationship with you while delivering the Site or our services.

Legal Obligations: We factor in any legal obligations to which we are bound.

Prudent Legal Position: We evaluate whether retention is advisable in light of our legal stance, taking into account factors such as applicable statutes of limitation, ongoing litigation, or regulatory inquiries.

How We Protect Personal Information

We are committed to implementing and maintaining reasonable administrative, technical, and physical safeguards to ensure the protection of personal information within our organization. Our employees are held responsible for adhering to policies, procedures, and regulations pertaining to the security and confidentiality of personal information. If you suspect that the security of your interactions with us has been compromised, we kindly request that you promptly inform us in accordance with the instructions provided in the "How to Contact Us" section of this Website Privacy Notice.

Children’s Personal Information

The Site is intended for a broad audience and is not targeted at children under the age of 16. Agency does not knowingly gather or request personal information from individuals under the age of 16 through the Site. If you suspect that a child under the age of 16 may have furnished us with personal information via the Site, we kindly ask you to reach out to us using the contact details provided in the "How to Contact Us" section of this Website Privacy Notice.

Updates to Our Website Privacy Notice

Our Website Privacy Notice may be subject to periodic updates, made without prior notice to you, to align with modifications in our personal information handling practices. The date of the most recent update will be displayed at the top of the notice. Any revisions will take effect upon the publication of the updated Website Privacy Notice on the Site.

How to Contact Us

De La Cultura Media Group, Inc., with its headquarters in New York, is the entity accountable for the collection, utilization, and disclosure of your personal information as delineated in this Website Privacy Notice.

Should you desire to assert any of your privacy rights or need to get in touch with us regarding this Privacy Notice or any privacy-related issue, encompassing our handling of your personal information, please utilize the subsequent contact information:

ATTN: Privacy Department

Email: privacy@delacultura.com

You possess the right to submit a complaint to the data protection authority governing your country or region, or in situations where you suspect a violation of pertinent data protection regulations has transpired. An index of data protection authorities can be accessed via this link.